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I specialize in research, strategy, ideation, and implementation of brand storytelling and digital product design.
Featured case studies
Featured case studies
Brand identiy
Holy Molli Mexican Fusion
A unique brand approach, married with a non-traditional take on Mexican cuisine, creates a distinctive, fun, and addictive fast-casual experience.
Product design
Coach Clipboard
A streamlined experience that simplifies attendance taking, sending messages to participants’ parents, viewing upcoming classes, and data entry.
Product design
Spend + Save
A self-service tool for customers to create and track savings goals and spot budgets, monitor discretionary spending and cash flow.
Product design
Logistics inspection app
Design and UX support for logistics feature updates on desktop and mobile, aligning systems with evolving business needs and user feedback.
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A/B Testing
Accessibility assessment
Android app design
Art direction
Brand identity
Brand strategy
Competitive analysis
Copywriting
Design sprint facilitation
Illustration
Figma
Framer
Heuristic analysis
iOS app design
Journey mapping
Lightning Design System
Moderated usability testing
Moodboarding
Nomenclature
Prototyping
Responsive design
Salesforce
Sitemapping
User interviews
Storyboarding
User personas
UI design
UX design
Visual design
WCAG conformance
Website design
A/B Testing
Accessibility assessment
Android app design
Art direction
Brand identity
Brand strategy
Competitive analysis
Copywriting
Design sprint facilitation
Digital illustration
Figma
Framer
Heuristic analysis
iOS app design
Journey mapping
Lightning design system
Moderated usability testing
Moodboarding
Nomenclature
Prototyping
Responsive design
Salesforce
Sitemapping
User interviews
Storyboarding
User interviews
User personas
UI design
UX design
Website design
Visual design
WCAG conformance
